The Friday Nights Umbro music video

We really liked the colouring and the lighting that is used. We also like the way there is no obvious narrative; but the video still follows common themes that we found in the lyrics and the song. However, I think with the songs lyrics, we should follow some kind of narrative, the song denotes a man who is bored with his life, so rather than taking inspiration from the actual structure of this video, we have thought about using the colours that they implemented in this text instead, the washed out colour, with some shots very colourful. This really helps connote the theme we are going for, and fits the target audience very well. The indy/punk-rock following will relate to the boring repetetiveness of every day life, and will be attracted to this video.

Lyrics

I...
I've been living with my eyes wide shut
I'd give it all if you'd let me give it up
I've tried too hard and now i've had enough (x2)

(Chorus)
Its friday night tonight, the weekend passes by
Monday coming soon, well its another working week for you
(End Chorus)

For every letter that i push

For every dinner that i rush

The days that just dont seem worth while

Whatever happened to that smile?

Whatever happened to that smile of mine?

Whatever happened to that

Whatever happened to... (x16)

Chorus x4

These lyrics gave us the impression of a working man, who has lost all motivation to continue with his working lifestyle. Therefore we feel that a black and white/washed-out colour would fit it well. It symbolises depression and unwillingness.

So it begins...

My name is David Revell, and i am now studying the next year of my Media Studies course (A level) at Saffron Walden County High School. For my A2 Advanced Portfolio of constructing a music video me and my group have decided to use the song 'Friday Nights' by the band 'Pistola Kicks'.

Initial impressions of the song have been that it is of rock/punk/indie style and culture. From carefully listening to the lyrics it gave us the impression of a working man dreading the week ahead. This triggered impressions of depression and the inevitability that life goes on.

After listening to the song multiple times, it got us thinking of similar style songs and videos, such as 'The Arctic Monkeys' music video for 'When the sun goes down'. The video had a gritty feel to it, shot in washed-out colour. The washed-out colour and grayscale of the music video, i think, would suit our songs aesthetics and subject matter.